10 Reasons Why You Should Start Using Shopify

Online shopping is all the rage nowadays and Shopify is one of the leading ways to set-up an online store. The multinational online retailing platform headquartered in Canada is one of the pioneering ecommerce software available today.

With the pandemic forcing the masses to stay at home, online shopping is the best way to go. Despite hard times, business owners can grab this opportunity to bring their inventory online and reach more people.

Interested in learning more? Read on and find out 10 reasons why you should start using this e-commerce platform.

1.Fast Set-up

With Shopify, you can easily launch your online business without any kind of fuss. One of the many benefits of using Shopify is that the whole software is user-friendly--you basically just need your product to be ready for sales.

2.Easy to Use Software.

You can easily launch your online store on Shopify without worrying about tech experience. Software updates, server maintenance, hosting--all of these will be provided by Shopify. Video tutorials and extensive information to assist your set-up is available on the website as well.

3.Secure and Reliable

It is also a must for e-commerce platforms to be fast and always have a secure connection. E-commerce stores require good security as well because clients will provide you with sensitive information such as their personal details and credit card numbers. Shopify makes sure that all server maintenance is up to date and that upgrades are always made.

4.On the Clock Customer Support

Shopify customer support is available all days of the week, 24 hours a day. With the addition of the extensive information provided in the community discussions, Shopify Help Centre and the Shopify University guidelines, customers will not have hard time getting the details they need.

5.Mobile Friendly

Just like most ecommerce websites today, Shopify is available for viewing on mobile devices. With more people using phones over desktops on a daily basis, it is good to invest in a good mobile optimised site. One of the features that this boasts is functionality above all else--Android and iOs have apps that lets you manage your shop wherever you are.

6.Customizable themes for your online shop.

The beauty of the themes on Shopify is that everything is customizable. Brand identity plays a big part in making sure your brand stands out. With over 160 themes to choose from, both free and paid, you can pick the right one to suit your brand. Also, each theme’s codes are fully customizable so you can create an even more eye-catching online shopping experience.

7.Search Engine Optimization (SEO)

One of the best features that Spotify has is that they have a powerful Search Engine Optimization (SEO) that will help boost your website in search results. This is important to note because it will definitely rise up in ranks when customers are searching for the product you sell. For this however, it would be best to hire an expert on SEO due to it being technical in nature.

8.Marketing Tools

Social media integration, newsletters, product reviews, analytics--all of these can be easily accessed with Shopify. Discount codes and gift cards can be generated from Shopify itself to attract more customers. Digital marketing is a whole different world, and it may be something difficult to understand at first. Fortunately, Shopify has a system that acts as a sort of virtual assistant that recommends and executes marketing tasks based on the performance of the store, the audience you have and the products that you offer.

9.Recover abandoned carts

It is highly likely that people will exit an ecommerce site without checking out the items in their cart. With Shopfiy’s unique automatic tracking system, customers can easily recover their abandoned carts by receiving an email reminder to complete their purchase.

10.Own Payment Integration

Despite the incorporation of several kinds of payment gateways, Shopify has their own powered by Stripe--it’s easy to use and it does not require you to make a merchant account. The beauty of using this is that aside from having low credit card fees, you will not have any transaction fees to worry about!

Did these tips make you want to try Shopify out for your own brand? Leave us a comment below and let’s talk shop.